Abstract
Agricultural research publications can use charts, diagrams, photographs and other
illustrative materials to substitute spoken actions, elicit strong emotions, distinctive
perceptions and provide agricultural stakeholders with an easy to understand visual
representation of facts and figures. One such communication channel is extension publications.
This study focused on the imperativeness of illustrations in National Agricultural Extension
and Research Liaison Services (NAERLS) extension publications which are media of research
outcomes. Secondary data were collected from the 116 available bulletins published by
NAERLS since inception of the organization till 2020 and used for the study. Employing content
analysis, data collected were analyzed using frequency distribution, bar chart, pie chart and
chi-square analysis. Result of the study revealed that all the programmes in NAERLS have
bulletins publications on their subject matters except for Agric. Media and e-Extension with
Crop and Forestry recording 52.2% each, 81.7% of the bulletins were published using regular
font type while 75.9% of the bulletins were not colour and 93.2% of the bulletins published and
available in the NAERLS South West Zone were in English. The findings also revealed that the
subject matter has no statistical significant influence on the content parameters of the bulletins
(χ2 = 138.419, p = 0.403). Hence, the researchers recommend that illustrations should be
engaged more in the publications of research outcomes for easy interpretation of research
outputs and dissemination of agricultural information.
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https://projectng.com/topic/th11020/appraisal-communication
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